Ensure Your Franchise's Success with Online Training
by Logan Smith
Owning a franchise can be a very profitable, but very stressful venture. Franchises work differently than other businesses because your product and services are dictated by the larger corporation. Many successful franchises rely heavily on training programs that help ensure that the operations, procedures, service and quality are all up to company standards.
Take McDonald’s, for example, who realized very early that training was an important part of franchising their business out. McDonald’s has over 31,000 restaurants in 118 countries, according to their website, and they continue growing. They instituted a new idea back in 1961 called Hamburger University, which was built to emphasize the importance of consistent restaurant operations. They taught company procedures, service and cleanliness to franchise owners and employees.
While training programs and company “Universities” were a breakthrough idea back in the 60’s, many franchises are now turning to online training to assist with their training programs. A learning management system is one of the best ways to train franchise owners and employees, because the company is able to create and deliver specific, detailed training. This training is not only designed and full created by the company itself, but it can keep procedures and training constant across the board, ensuring better, more branded businesses.
Another reason an LMS is so useful is because it can cut down on the confusion of owning and managing a franchise. There are often updates and changes to programs and operations that can be overlooked or misunderstood. If each franchise is not following the most up-to-date training and procedures, then your business is no longer uniform and consistent. An LMS will update automatically and keep managers and owners informed of any and all changes.
Learning Management System are also great for trainees as well. Trainees are no longer sent off-site or even out of the state to train company procedures, and can learn from a back room, an office or even the comfort of their own home, based on your business. An LMS can track an employee’s training progress, which allows managers to know when they are ready for more responsibility. Lastly, online training is beneficial for the company itself, and allows for more flexibility and adventure. A company using an LMS can easily try new things with training and procedures, and adjust their systems accordingly. If a procedure isn’t going over well, or is misunderstood, feedback and tracking can help them make quick changes and corrections.